7 Ways To Make Money Using Nothing More Than Your List

An opt-in list can be quite crucial to any site or internet based company. Even for a small venture such as a niche profit site an opt-in list can make a world of difference and also add some extra income for your pocket. Rarely would you see an e-commerce site, big or small, that is without an opt-in list.

An opt-in list allows for a company to market their wares and site via an e-mail. With an opt-in list, a site and a subscriber consents to sending and receiving a newsletter from your company. Through this, you can keep your subscribers abreast of what is currently available in your site as well as whatever is coming out.

And because there is mutual consent between the two parties, any mail sent to the list is not considered as spam mail. There is a great number of successfully read promotional materials such as catalogs, newsletters and such that are sent because the subscribers themselves have signed up for them, meaning, they do want to be sent those items.

Building a list is crucial, only a small percentage actually subscribes for an opt-in list. Many people find promotional mails annoying but of you provide a good newsletter or promotional material, you will see your list build up and grow. You can also achieve this by having good content on your site. If people like what they see and read on your site, then they surely would want more. Newsletters would be a way to attract them back to your site. A little teaser or appetizer if you will.

But other than marketing your wares and your services, an opt-in list can also be used to earn extra profit. Not all lists can be used though. It would be good to first build a successful list with a huge number of subscribers. The more subscribers you have, the more money you can get. Here are seven ways to make money using nothing more than your list.

1) Place advertisements. There are many corporations who will be willing to pay to put their banners and ads on a list with many subscribers. Selling or renting out lists is not a good idea so rather than doing that, many companies would just rather place ads with lists that have a huge subscriber base. Your newsletter could be placed with many ads and each one spells money.

2) Have affiliations with other companies that have at least a semblance or relation to what your site is about. Here other companies will provide links and brief descriptions of what they offer, products and services. With every click made on the link that directs or leads a subscriber from your list to their site, the company will pay you. This P4P or pay for performance.

3) Make deals with other companies by asking for a small percentage of sales done through your list. With every sale done by customers that have come from your list and have gone there because of your newsletter, the other company will pay you a small percentage of your sales. The more people who buys from them, the more earnings you get.

4) You may also get products from other sites on a consignment basis and sell them to your list via your newsletter. Place descriptions, articles and photos of the product in your newsletter. There will be those who will buy from you and when that happens, you can order the product from the other site and sell it to your buyer.

5) Sell e-books or a compilation of your articles on your list. Manuals and how-to articles are in great demand. Many people will be willing to shell out money to gain knowledge about a certain topic and subject. With your existing list trusting your expertise in that area, an e-book could be offered and sold or used as an incentive.

6) Create a network out of your list. Get people to invite more people to view your site and subscribe to your list. The larger your list is, the more people will be able to click on your links and affiliate links as well as make your advertisement rates higher.

7) Subscribers are willing to pay for information if they know that it can be trusted and relied upon. Use your list to get more and more people to subscribe to you as well as browse your site. Lastly, you can use your list to earn money by making them your partners. Your list will be the bloodline of your growth and increase.

A Website Without Online Marketing: A Fruitless Tree

Nowadays, many people save money to quit their day jobs in hopes of achieving their own customized version of the American Dream by starting what is commonly known as an e-commerce business or a "dot com" venture. They then proceed to spend the savings of their labor on great looking, functional and hopefully practical websites. However, a large percentage of such venturesome warriors that take the initiative to quit a steady job and embark on the bumpy road of e-"self employment" do not end up reaping the fruits of their courage.

The initial phases of website development both financially and emotionally drain the average venturous individual to a point that at the end of the process they are impatiently waiting for miraculous profit to be pouring their way. In reality, this seldom happens since there are thousands of such individuals both from the past and the present on the very same path striving to prosper. In order for a website to be profitable, it would have to contend in the race for traffic against hundreds of thousands, or even millions of competitors.

It is possible to attract visitors to your website via countless means however the best and the most efficient are what have been rounded up under the roof of Online Marketing. Online or Internet Marketing addresses the concerns of all those website owners that are astounded at the low returns on their investments. It helps strategize a plan to increase the popularity and traffic of the website and tackle the issues of low profits. The most important aspects of Internet Marketing are as follows:

• Spreading the Word: Since other online venues require a relatively longer initial period of time to yield results, it is quick and efficient to spread the word about your website via submitting articles and news releases to be published. An informative and useful article will intrigue other website owners to syndicate the article hence exposing your website to the visitors of their own websites. On the other hand a carefully prepared news release if published at the right time will drive major media publishers to run stories on your website which in turn will expose your website to a very wide base of potential visitors and in turn converted customers.
• Networking: Propagating the word about your website is a great way to jumpstart your internet marketing campaign, however you need stability from within to be able to sustain your website's popularity. By partnering or simply having a relationship with websites in and out of your industry you will be able to increase your website link base and provide a one-stop solution for your visitors. You can achieve this by being an active participant in online forums, chat sessions and even seminars not to mention offline venues such as business mixers and conferences.
• Search Engines: Once you have created an initial surge of visitors via press releases and worked on networking to maintain your traffic, your website will be seasoned and ready to benefit from a very precious medium that lets targeted visitors come to you rather than you going after them. Search engines are inundated with searchers looking for products and services in virtually every single industry and category imaginable. By using keyword popularity tools you can find out approximately how many people search for keywords relevant to your website on a daily basis. Once you find the keywords that would bring valuable visitors to your website, then you can target them by optimizing your website. This process is referred to as Search Engine Optimization which will be discussed in much more detail in future articles.
  
• Refining the User Interface: Refining the User Interface is certainly one of the most ignored yet extremely important aspects of owning and operating a website. You can be getting hundreds of unique visitors on a daily basis to your website yet making less profit than a direct competitor of yours with half the traffic. The secret lies in your user interface consisting of elements such as forms, navigation, contents, links, buttons, customization, localization and more. By using these elements in the correct places and at the correct time and constantly monitoring your visitor retention and conversation rates, you can not only increase your conversation ratio and therefore your profit but also maintain a larger visitor base potentially creating word of mouth and return business.
  

The above are the main areas in which you have to be active in order for your online marketing campaign to be successful. However it is sometimes not possible to achieve the best results in all areas without rigorous research and extensive training. This is where internet marketing firms come to your help in devising and implementing a successful campaign. Internet Marketing is virtually the only way to turn your investment of time, patience and money into measurable profit that could get you closer to achieving your goals and fulfilling your dreams. This is why I invite you to read my future articles where I will be providing more detailed information on each of the above categories as well as information on how to find do-it-yourself information and shop for internet marketing services.
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